— CREATIVE DIRECTOR · SENIOR GRAPHIC DESIGNER —
— CREATIVE DIRECTOR · SENIOR GRAPHIC DESIGNER —
● COLUMBUS, OHIO ● IMAGINE REIGN CREATIVE STUDIOS ● AVAILABLE FOR SELECT PROJECTS
● COLUMBUS, OHIO ● IMAGINE REIGN CREATIVE STUDIOS ● AVAILABLE FOR SELECT PROJECTS
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THE SHORT VERSION
Crafting tailored visual experiences that create impact and connections.
Crafting tailored visual experiences that create impact and connections.
Crafting tailored visual experiences that create impact and connections.
ABOUT
THE DESIGNER
Study first. Design with soul.
Hi, I’m Shené, a Columbus-based creative director, visual designer, and photographer. I build brands and the worlds around them through identity, campaigns, publications, websites, and spaces. My work is maximalist, curious, story-driven, and detail-obsessed.
I bring thoughtful questions, honest collaboration, and care from the first idea to the final detail. Expect a strong point of view, a little playfulness, and work that feels unmistakably yours.
Please view. Please admire. And if the work speaks to you, let’s talk.
“I study first.
I need to understand before I create.”
ROLE
Senior Designer & Art Director
FREELANCE STUDIO
Imagine Reign
Creative Studios
EDUCATION
BFA Graphic Design, SCAD
AA Digital Design, CSCC
CERTIFIED
Google Cloud Generative AI
RECOGNITION
American Advertising
Award (ADDY)
SKILLS
Identity · Campaigns · Branding · Experiential · Strategy · Photography Direction ·
Creative Manager
ABOUT
THE DESIGNER
Study first. Design with soul.
Hi, I’m Shené, a Columbus-based creative director, visual designer, and photographer. I build brands and the worlds around them through identity, campaigns, publications, websites, and spaces. My work is maximalist, curious, story-driven, and detail-obsessed.
I bring thoughtful questions, honest collaboration, and care from the first idea to the final detail. Expect a strong point of view, a little playfulness, and work that feels unmistakably yours.
Please view. Please admire. And if the work speaks to you, let’s talk.
“I study first.
I need to understand before I create.”
ROLE
Senior Designer & Art Director
FREELANCE STUDIO
Imagine Reign
Creative Studios
EDUCATION
BFA Graphic Design, SCAD
AA Digital Design, CSCC
CERTIFIED
Google Cloud Generative AI
RECOGNITION
American Advertising
Award (ADDY)
SKILLS
Identity · Campaigns · Branding · Experiential · Strategy · Photography Direction ·
Creative Manager
ABOUT
THE DESIGNER
Study first. Design with soul.
Hi, I’m Shené, a Columbus-based creative director, visual designer, and photographer. I build brands and the worlds around them through identity, campaigns, publications, websites, and spaces. My work is maximalist, curious, story-driven, and detail-obsessed.
I bring thoughtful questions, honest collaboration, and care from the first idea to the final detail. Expect a strong point of view, a little playfulness, and work that feels unmistakably yours.
Please view. Please admire. And if the work speaks to you, let’s talk.
“I study first.
I need to understand before I create.”
ROLE
Senior Designer & Art Director
FREELANCE STUDIO
Imagine Reign
Creative Studios
EDUCATION
BFA Graphic Design, SCAD
AA Digital Design, CSCC
CERTIFIED
Google Cloud Generative AI
RECOGNITION
American Advertising
Award (ADDY)
SKILLS
Identity · Campaigns · Branding · Experiential · Strategy · Photography Direction ·
Creative Manager
PORTFOLIO USE STATEMENT
THE NOT SO FINE PRINT
Admire Responsibly
This portfolio is presented for viewing and professional consideration only. All brands, concepts, creations, designs, works, ideas, and projects featured on this site represent my original creative thinking, strategy, design process, and execution.
Please do not copy, download, save, reproduce, recreate, repurpose, modify, distribute, or use any featured work, concept, brand identity, visual system, or creative direction without my express written permission.
This site exists to show how I think, how I solve problems, and what I can create.
Please view. Please admire. Please don’t duplicate.
And if the work speaks to you—hire me.
PORTFOLIO USE STATEMENT
THE NOT SO FINE PRINT
Admire Responsibly
This portfolio is presented for viewing and professional consideration only. All brands, concepts, creations, designs, works, ideas, and projects featured on this site represent my original creative thinking, strategy, design process, and execution.
Please do not copy, download, save, reproduce, recreate, repurpose, modify, distribute, or use any featured work, concept, brand identity, visual system, or creative direction without my express written permission.
This site exists to show how I think, how I solve problems, and what I can create.
Please view. Please admire. Please don’t duplicate.
And if the work speaks to you—hire me.
PORTFOLIO USE STATEMENT
THE NOT SO FINE PRINT
Admire Responsibly
This portfolio is presented for viewing and professional consideration only. All brands, concepts, creations, designs, works, ideas, and projects featured on this site represent my original creative thinking, strategy, design process, and execution.
Please do not copy, download, save, reproduce, recreate, repurpose, modify, distribute, or use any featured work, concept, brand identity, visual system, or creative direction without my express written permission.
This site exists to show how I think, how I solve problems, and what I can create.
Please view. Please admire. Please don’t duplicate.
And if the work speaks to you—hire me.
WORK
SIX SELECTED PROJECTS
Client work with a pulse.
WORK
SIX SELECTED PROJECTS
Client work with a pulse.
WORK
SIX SELECTED PROJECTS
Client work with a pulse.
CONCEPTS
SELF-INITIATED BRAND WORLDS
Worlds I built because no one asked.
THE ELLINGTON HOTEL
A luxury concept hotel scored to Duke Ellington with floors of art deco elegance, ambient jazz, and rooms named like standards.
HOSPITALITY · DECO · IDENTITY
CLEAN SLATE
Reimagines the neighborhood laundromat with a fresh identity, modern convenience, thoughtful interiors, and family-friendly amenities.
BRANDING · UX/UI · APP
UPPER CUP
Neighborhood coffee brand centered on good coffee, genuine connection, and a warm, welcoming place to work, recharge, and connect.
BRANDING · PACKAGING
CONCEPTS
SELF-INITIATED BRAND WORLDS
Worlds I built because no one asked.
THE ELLINGTON HOTEL
A luxury concept hotel scored to Duke Ellington with floors of art deco elegance, ambient jazz, and rooms named like standards.
HOSPITALITY · DECO · IDENTITY
CLEAN SLATE
Reimagines the neighborhood laundromat with a fresh identity, modern convenience, thoughtful interiors, and family-friendly amenities.
BRANDING · UX/UI · APP
UPPER CUP
Neighborhood coffee brand centered on good coffee, genuine connection, and a warm, welcoming place to work, recharge, and connect.
BRANDING · PACKAGING
SERVICES
WHAT I DO
The Work Behind the Work
01
Brand Identity Systems
Identities built to last decades, not seasons. I study the business first, then build a mark, palette, and type system that carries the brand consistently across every touchpoint.
Includes: logo design, color and type systems, brand guidelines, stationery, collateral
02
Campaign Design & Creative Direction
Campaigns that reach people where they are. I develop the big idea, the visual system, and the art direction, then carry it across every channel so the message stays in one voice.
Includes: campaign concepts, art direction, photography direction, outdoor, transit, digital, social
03
Publication & Editorial Design
Print that respects the reader. From coffee-table books to reports and program guides, I design publications with clear hierarchy, strong pacing, and layouts that let the content breathe.
Includes: books, reports, magazines, program guides, booklets, menus
04
Environmental & Experiential Design
Spaces that tell a story. I translate brands into physical experiences, including gallery exhibitions, signage, and event environments that people can walk through, not just look at.
Includes: exhibition design, signage and wayfinding, event branding, installations
05
Brand Applications
Where the brand lives in people’s hands. I design merchandise and branded products that extend an identity into everyday life and feel worth keeping.
Includes: apparel, merch collections, packaging, promotional products
SERVICES
WHAT I DO
The Work Behind the Work
01
Brand Identity Systems
Identities built to last decades, not seasons. I study the business first, then build a mark, palette, and type system that carries the brand consistently across every touchpoint.
Includes: logo design, color and type systems, brand guidelines, stationery, collateral
02
Campaign Design & Creative Direction
Campaigns that reach people where they are. I develop the big idea, the visual system, and the art direction, then carry it across every channel so the message stays in one voice.
Includes: campaign concepts, art direction, photography direction, outdoor, transit, digital, social
03
Publication & Editorial Design
Print that respects the reader. From coffee-table books to reports and program guides, I design publications with clear hierarchy, strong pacing, and layouts that let the content breathe.
Includes: books, reports, magazines, program guides, booklets, menus
04
Environmental & Experiential Design
Spaces that tell a story. I translate brands into physical experiences, including gallery exhibitions, signage, and event environments that people can walk through, not just look at.
Includes: exhibition design, signage and wayfinding, event branding, installations
05
Brand Applications
Where the brand lives in people’s hands. I design merchandise and branded products that extend an identity into everyday life and feel worth keeping.
Includes: apparel, merch collections, packaging, promotional products
SERVICES
WHAT I DO
The Work Behind the Work
01
Brand Identity Systems
Identities built to last decades, not seasons. I study the business first, then build a mark, palette, and type system that carries the brand consistently across every touchpoint.
Includes: logo design, color and type systems, brand guidelines, stationery, collateral
02
Campaign Design & Creative Direction
Campaigns that reach people where they are. I develop the big idea, the visual system, and the art direction, then carry it across every channel so the message stays in one voice.
Includes: campaign concepts, art direction, photography direction, outdoor, transit, digital, social
03
Publication & Editorial Design
Print that respects the reader. From coffee-table books to reports and program guides, I design publications with clear hierarchy, strong pacing, and layouts that let the content breathe.
Includes: books, reports, magazines, program guides, booklets, menus
04
Environmental & Experiential Design
Spaces that tell a story. I translate brands into physical experiences, including gallery exhibitions, signage, and event environments that people can walk through, not just look at.
Includes: exhibition design, signage and wayfinding, event branding, installations
05
Brand Applications
Where the brand lives in people’s hands. I design merchandise and branded products that extend an identity into everyday life and feel worth keeping.
Includes: apparel, merch collections, packaging, promotional products
PROCESS
HOW THE WORK GETS MADE
Research is the first draft.
Every project starts in the archive — culture, history, competitors, context — before a single pixel moves. Understanding is what separates a design from a decoration.
PHASE 01
STUDY
Deep research into the brand, audience, and cultural context. I read the room before I redesign it.
PHASE 02
SYNTHESIZE
Findings become strategy — positioning, narrative, and a creative brief with a real point of view.
PHASE 03
SHAPE
Concepting and design in systems: type, color, motion, and layout that hold together at every scale.
PHASE 04
SHIP
Production-ready delivery — files, guidelines, and handoff built so the work survives contact with reality.
PROCESS
HOW THE WORK GETS MADE
Research is the first draft.
Every project starts in the archive — culture, history, competitors, context — before a single pixel moves. Understanding is what separates a design from a decoration.
PHASE 01
STUDY
Deep research into the brand, audience, and cultural context. I read the room before I redesign it.
PHASE 02
SYNTHESIZE
Findings become strategy — positioning, narrative, and a creative brief with a real point of view.
PHASE 03
SHAPE
Concepting and design in systems: type, color, motion, and layout that hold together at every scale.
PHASE 04
SHIP
Production-ready delivery — files, guidelines, and handoff built so the work survives contact with reality.
PROCESS
HOW THE WORK GETS MADE
Research is the first draft.
Every project starts in the archive — culture, history, competitors, context — before a single pixel moves. Understanding is what separates a design from a decoration.
PHASE 01
STUDY
Deep research into the brand, audience, and cultural context. I read the room before I redesign it.
PHASE 02
SYNTHESIZE
Findings become strategy — positioning, narrative, and a creative brief with a real point of view.
PHASE 03
SHAPE
Concepting and design in systems: type, color, motion, and layout that hold together at every scale.
PHASE 04
SHIP
Production-ready delivery — files, guidelines, and handoff built so the work survives contact with reality.
CONTACT
LET’S TALK
Let’s make something with soul.
Let’s make something with soul.
© 2026 SHENÉ BROWNLEE — IMAGINE REIGN CREATIVE STUDIOS
© 2026 SHENÉ BROWNLEE — IMAGINE REIGN CREATIVE STUDIOS